On January 29, 2017, “2017’ New Year Lantern Festival for Welcoming the Winter Olympic Games”, co-organized by Beijing Beiao Group, Beiao Events Co., Ltd and Beijing Garden Expo Park Administration Center New Year Lantern Festival”, raised its curtain in Beijing Garden Expo Park. Ji Yan (Director of Fengtai District) attended the lighting ceremony and visit the lantern show.
Ji Yan spoke highly of planning and organization of this event. According to Ji Yan, “2017’ New Year Lantern Festival features high level of creativity, good effect demonstration and contents in echo with social demands and the people’s needs. This event is not only a hotspot event to embellish common people’s cultural life in Fengtai District during the Spring Festival, but also brand vehicle for traditional culture with strong social benefits. I wish that 2017’ New Year Lantern Festival to emerge as cultural brand project of Beijing’s Spring Festival. This event will continue until February 17. On the opening day, about 5,000 visitors came in a continuous stream. expected that the peak of visitors will take place during Valentine’s Day and Lantern Festival of 2017.